Are you struggling to attract website traffic and leads on your website? Consider using search engine optimisation (SEO). With SEO, you can improve where your website ranks on Google search engines.
In fact, about 51% of all website traffic comes from organic searches. Leads from SEO are eight times more likely to become paying customers, too.
Developing a strong SEO strategy can take time and experience, though. That’s time you could spend focusing on your business! Instead of learning the ropes, consider hiring an SEO Sunshine Coast agency.
As your partner, a local SEO agency can boost your search engine rankings, helping you reach more customers. You can generate brand awareness, website traffic, leads, and sales with ease.
Not sure who to hire? Here are seven tips that can help you find the best SEO company in Sunshine Coast.
Start your search with these seven simple tips today.
1. Look for Years of Experience
First, talk to other business professionals within your network. Ask if they’ve hired an SEO agency over the years. If they have, ask about their experience working with the agency.
If your professional network can’t help streamline your search, that’s okay.
Start by Googling “best SEO services near me” online instead. Then, start building a list of options to vet further.
Determine how long each company has worked in the industry. Try to find a long-established agency. An established agency likely has years of experience generating SEO results.
It’s likely they already have a plan in place to boost your search engine rankings.
As you start interviewing agencies, determine who will work on your SEO strategy. Ask how long they’ve worked in the industry. How many clients have they helped in the past?
Determine if the agency has helped businesses within your industry over the years, too.
These agencies will have a better understanding of your target audience, industry, and competitors. They might have an easier time generating results from your campaigns.
Up-to-Date With Current Trends
It’s not enough to find an experienced local SEO agency, though. Make sure they’re working based on relevant information, too.
As you interview each team, ask if they’re up-to-date with the latest SEO trends and strategies. For example, you can ask them about:
- Featured snippets and zero-click searches
- Voice search
- Video content
- EAT (expertise, authority, trustworthiness)
- Google’s Core Web Vitals
If the SEO agency you interview isn’t familiar with these trends, scratch them off your list. Otherwise, they might struggle to improve your search engine rankings.
2. Ask About Their Process
Take the time to ask each SEO Sunshine Coast agency about their work process. How will they develop your SEO strategy?
The best SEO company should start by talking about your goals. For example, you might want to:
- Boost brand awareness and recognition
- Generate more website traffic
- Position yourself as a thought leader
- Boost your ranking for specific keywords
- Establish your credibility in the industry
- Generate more leads and sales
- Improve your ROI
Determine how the local SEO agency will accomplish your goals.
Google looks for content that appeals to the user’s search intent (what consumers expect to find during a search). In order to understand the user’s intent, you’ll need audience and keyword research.
Ask the company if they’ll gather this research for you.
If the SEO agency doesn’t have a work process in place, look elsewhere. They might waste your valuable time.
3. Consider Their Services
The best SEO agency will offer the full range of services you need. With their help, you can improve your SEO rankings with ease.
Otherwise, you might have to hire more than one team to develop a full SEO strategy.
Ask the agency if they offer content creation services. If they won’t create your content, you could struggle to improve your rankings. You might have to develop unique, customised content on your own.
You’ll need a link-building strategy, too. In fact, Google says backlinks are one of its top three ranking factors. Backlinks are links on someone else’s website that send readers to your content.
Ask the agency how they’ll help you generate backlinks.
Make sure they don’t use blackhat SEO tactics. Using blackhat SEO could get your site penalised.
Ask about web design and local SEO services as well.
4. Ask About Their Tools
Before hiring an SEO Sunshine Coast agency, ask each team about the tools they use.
For example, you can ask how they gather their keyword research. Make sure the company focuses on longtail keywords, which are more precise.
Ask how they gather your audience and competitor research as well.
The tools they use can help you plan the best possible SEO strategy. With their help, you can generate better SEO results than ever before.
5. Request Case Studies
You’ll want to make sure the agency you choose is capable of accomplishing your goals. Ask if they have any case studies you can review. Case studies will demonstrate the company’s ability to generate SEO results.
6. Read Reviews
You can learn more about each SEO agency by relying on people who were once in your shoes. Ask the agency if they can offer reviews. Reading reviews from their previous clients will help you learn more about the team.
For example, was the company professional, knowledgeable, and able to accomplish the client’s goals? Did the client have any issues communicating with the agency?
Look at the company’s Google My Business listing for reviews, too.
7. Consider the Cost
Before making your final decision, get quotes from at least three different agencies. Determine what’s included with each quote. Then, compare your options.
Don’t choose the cheapest SEO agency on your list. Instead, make sure you choose the best SEO company in Sunshine Coast. Choosing a qualified, experienced team will give you more bang for your buck.
Stunning SEO Results: 7 Tips for Choosing the Best SEO Sunshine Coast Company
Don’t rush to hire the first SEO Sunshine Coast company you encounter online. Instead, use these tips to review your choices. With these tips, you can find the best SEO services available!
An experienced SEO agency will help boost your rankings, setting your business up for success.
Ready to start working with an experienced SEO team you can trust? Let’s do this!
Contact us today to get started.