How to Block GPTBot from Crawling Your Website
In the ever-evolving digital landscape, bots have become commonplace. Among these, one that has been making waves due to its advanced capabilities is the GPT (Generative Pretrained Transformer) bot. These AI-powered bots are designed to generate human-like text based on their input. They can be used for a myriad of applications, from drafting emails and […]
AI Generated Content – the next panacea for content creation?
Have you ever considered the idea of a blog post written by artificial intelligence? As businesses continue to explore new ways of generating content, could AI soon become our new content marketing masterminds? As you read through this blog post, ask yourself: has this been written by a human or an AI? Chat GPT is […]
Internet + Humanity // What would it mean for humans to become data?
“I’m not comfortable with my body, so I want to get rid of it. This thing. All the arms and legs and every single bit of it. I don’t want to be flesh. I’m going to escape this thing and become digital. I want to live my life forever as information.” Bethany, the Years and Years transhumanist […]
7 Ways That Programmatic Platforms Are Changing Advertising
Looking for a new way to advertise your business? Thinking about using programmatic platforms? While you may or may not have heard about it before, programmatic advertising is the way of the future. Programmatic platforms are changing the advertising landscape. They’re also changing the way that advertisers get their message out into the world. Advertisers need […]
Deciphering Digital Transformation in the Marcomm Industry
The business world is an ever-changing matrix, shifting to reflect every new piece of technology going. To keep up with these changes the industry must remain reactive, creating new ideas almost constantly. Remain Customer-Centric The consumer mindset changes almost as often as job roles; both shifting constantly to reflect new trends and opportunities. Customers […]