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Top 10 Tips to Rank Your Site on the First Page of Google in 2021

If you’re looking for 10 tips to rank your site on the first page of Google in 2021, check out our top tricks here today!

Are you looking to boost your SEO score for 2021?

The need for better digital marketing strategies only increases in our digital world. SEO trends change every year. However, the power of organic searches stays the same.

Most people don’t even go past the first page of search results when browsing the web. Better ranking on search engines means that more people will see your content. If you have a higher ranking, you’re more likely to get more web traffic.

Want to know how to get on the first page of Google? This article covers ten great tips for boosting your website ranking. Read on to discover how to dominate search results. 

1. Understand the Algorithm

Before taking steps to improve your SEO, start by understanding the algorithm. Google’s SEO requirements and trends change every few months. There is no given handbook for Google’s SEO algorithm.

Google uses certain programming equations to get the best results for users. This is what creates algorithm combinations for ranking signals on websites. However, one of the guaranteed ranking factors is keywords.

2. Assess Your Performance

If you’re hoping to get results from your ranking, know your current SEO standing. If you’re not sure what your current ranking is, use SERPs.com. Input your site’s URL and the keyword you use.

You can also look at Yahoo results to find your local ranking if you’re a small business. Use your city and ZIP code to determine your ranking.

Knowing how your website is currently performing will help you make the right steps. It will serve as your guideline for tracking website performance later on.

3. Choose a Responsive Design

More people are beginning to browse the web from their phones. By 2025, 73% of people will access the internet via their mobile devices. Because of this statistic, it’s crucial to create responsive designs for your websites.

You may be losing visitors and traffic if your users can’t access your site from their phones. Optimize your page for all screen sizes, from smartphones to tablets and desktops. It would also help to use big font sizes to promote readability from a mobile phone.

4. Use Relevant Links

To rank on the first page of Google, you need to deliver relevant information. Above all, Google’s goal is to cater to its user’s needs. This means that websites with the most helpful information rank higher.

Aside from useful content, Google also looks at links that you use on your pages. This includes backlinks and outgoing links. Choosing bad links will hurt your SEO score, making it difficult to break into the first page of Google.

Your backlinks must also be active. This means that if you have any old posts with broken links, you need to fix them right away. 

5. Conduct Keyword Research

Keywords are the foundation of a strong SEO strategy. However, you need to be smart when choosing your keywords. Many website owners base their keywords off of what users input in the search bar when they’re looking up something.

This is also known as user intent. This serves as primary information about what your audience wants and how you can give it to them. This can help you determine whether your target audience wants information or products.

However, you may find that some keywords have a lot of competition. To counter this, look for a keyword gap or consider using long-tail keywords.

6. Boost Your On-Page SEO

When you find the right keywords or phrases, place them in areas that matter. This doesn’t only mean scattering relevant keywords in your content. It also means optimizing your website’s on-page SEO.

Start with your titles. Avoid using the same keywords and title tags for every blog post. Diversity and originality will help improve your SEO score.

You can also add keywords to your tags and URL to boost your visibility online. Remember, while it’s essential to use keywords, avoid overstuffing them in your content. Google can flag your website as spam instead of raising your rank.

7. Add Your Socials

Adding social sharing buttons to your site may not have a direct influence on your ranking. However, it can enhance the factors that help you grow. Social sharing buttons give your content more visibility.

Adding your content on social media ensures that you reach your target audience. This can lead to more traffic on your website. This also makes it easier for users to share your content online.

8. Improve Readability

Another determining factor of your SEO score is how long users stay on your page. High bounce rates can hurt your website’s ranking.

If you have high bounce-rates, it may not always be because of your content. Many users will leave a page if it’s difficult to read. Huge blocks of text and hard to read sentences are unattractive and could lead users to leave your page.

To counteract this, break your paragraphs into smaller segments. This also makes your content more readable for mobile users.

9. Improve UI Design

Your site’s usability is another factor that contributes to your users’ dwell time. Your website’s visitors must be able to navigate your site with ease. Even if you have good content, a user may click out of your page if they can’t find what they’re looking for.

Use a website design that will enhance the user experience. Drop-down menus are a great way to organize your content by category. Ensure that your contact and home pages are within easy reach (one click away) for website visitors.

10. Use Visual Content

Visual content is rising in popularity in the digital marketing world. Visuals often gain more interaction that other types of content.

These are also ideal for posting on social media business accounts. Consider using infographics and videos when building your content.

You Can Rank on the First Page of Google!

Want to improve your website ranking? These are some of the most effective ways to help your website climb up on the first page of Google. From link building to UI design, there’s a lot you can implement. 

Do you need professional help implementing some of these tips? Contact us to learn more about our services!

Jane Cluff

Jane Cluff

Senior digital strategist

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