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5 Tips to Creating an Instagram SEO Strategy That Works

instagram seo

Is your Instagram SEO strategy up to par? You can leverage the social media service to boost your rankings in search. Learn how here. There’s no denying the value of Instagram for building a brand and connections. This little darling of a social media platform exploded in popularity. Instagram is now one of the preferred […]

SEO vs PPC: What’s the Difference?

seo vs ppc

SEO vs PPC: What’s the Difference? Are you confused about the difference between SEO vs PPC? Check out this guide to learn about the differences. Did you know that Google handles over 3.5 billion searches per day? It is most probable that you landed on this site through a google search or a series of them. Imagine […]

How to Verify Google Business and Other Pro Tips

how to verify google business

Are you wondering how to verify Google Business? Don’t worry, it’s easier than you might think. With over 1.2 trillion searches made on Google each year, Google understands the importance of streamlined processes. That’s why they design their tools with simplicity in mind. Well, we won’t keep you waiting. When you’re ready to verify your business and […]

Be the MVP of SEO: The Top SEO Trends of 2019

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There are over 1.5 billion websites live across the globe. Each site is clamouring for the same thing: The top spot on Google. Needless to say, if you’re looking to stay successful, you’ll need to get competitive. Stay ahead of the competition and increase your conversion rates by reading up on these SEO trends for […]

Deciphering Digital Transformation in the Marcomm Industry

martec seo

  The business world is an ever-changing matrix, shifting to reflect every new piece of technology going. To keep up with these changes the industry must remain reactive, creating new ideas almost constantly.  Remain Customer-Centric The consumer mindset changes almost as often as job roles; both shifting constantly to reflect new trends and opportunities. Customers […]

Are you ready for Voice Search in 2019?

voice activated devices

The Impact Of Voice Search On Business Websites In 2019 Since Apple introduced Siri to iPhone users in 2011, voice technology has grown to become a staple feature not only on smartphones but across an array of internet-enabled devices in the home. Most notable of these is the smart speaker, which has quickly found itself […]

What are Meta Tags?

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Meta tags refer to information that is inserted into the head area of a web page. Search engines use these to ensure your sites are listed in their index. Meta tags are used by web developers to identify HTML specifications, keywords, descriptions, refresh parameters, to name a few. Except for the Meta title tag, the […]

7 Reasons to Pay Attention to Local Search

7 Reasons to Pay Attention to Local Search When it comes to local search, it needs to be your top priority. See why it’s essential to dominate it so you beat out your competition. When you offer a specialised service, it’s important to pay attention to your location-based clientele. People within your region will be […]

Direct Vs. Organic Search: What’s the Difference?

natural search

Direct Vs. Organic Search: What’s the Difference? When it comes to direct and organic search, what makes them different from each other? Learn about which one you should be focusing on and how they differ. In the past, differentiating direct and organic search was simple. According to many, direct traffic was when a person arrived […]

Dynamic Relationship Between SEO and Digital Marketing

SEO digital marketing

Understanding the Dynamic Relationship Between SEO and Digital Marketing SEO and digital marketing can work hand in hand in helping your business become a visible, lucrative venture. Here’s how they assist each other. What’s the difference between SEO and digital marketing? How are they similar and what can they do for your business? Digital marketing […]

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